Friday, May 8, 2020

Stars The Influence of Celebrities in the Film Industry...

One of the most noticeable aspects of the entertainment industry today is the prevalence of the celebrity. In any entertainment medium whether it be music, print media or the film industry, celebrities can be seen. Celebrities are often the face of the product as well, and so they are what draws the consumer in, largely because of the sway the Celebrity has over the public. Celebrities are a rather intriguing twentieth century invention, and it is the goal of this essay to look at how a person becomes a star in the show business world, how they are marketed to an audience, and as the remarkable bond with the audience that these celebrities cultivate through their marketing and press that makes the audience want to see these people on the†¦show more content†¦Two actresses can claim that role as the first household name icon, both for different reasons and both with some clout behind those claims. The first star that reached a zenith in the movie-going populous was Florence L awrence. Florence Lawrence was an early Biograph girl, who worked under producer Carl Laemmle. It was during this time that the papers began to run the story of her untimely death in a car accident which was not true, and to this day it is unclear which was first the story or the publicity , but what it did was create a fervor over the last movie she was said to a appear in. Since she was still alive she went to each premiere and at each point, those who had come to the premiere locations became more and more obsessed as she appeared, happy to see the shining star they had heard had died appear in front of them, alive and well. Florence Lawrence may have been the first known star, but her star was one that quickly faded after the reveal that she was in fact, still living after all. Florence Lawrence was the first time the studios had used the performer themselves as the way to hype a movie before its release and in that sense, yes, Florence Lawrence was the first star in the fil m industry, but she can not be said to truly the be the original star as they are known today because she did not last long enough in the publics eye or consciousness. what Florence Lawrence did do was show that the audience was hungry to know about those thatShow MoreRelatedAnalysis Of Graeme Turner s Understanding Celebrity2078 Words   |  9 PagesIntroduction A celebrity is defined by the media and society through characterisations; the introduction of various on-line and print media platforms enhance the presence of celebrity culture, such for advertising, activism, different genres of television (e.g. reality, gastronomical), and even political avenues as well (Driessens). Their fame is developed based on prominence cum establishment in the entertainment industry that transforms their recognition into a popular culture. In Graeme Turner’sRead MoreThe Star Of Star Image1755 Words   |  8 Pagesconcept carefully molded by the celebrity himself or herself with the aid of many factors such as audience reception and current ideological trends. Star image, by definition, given by O’Shaughnessy and Stadler, is â€Å"the qualities, ideals, and values that a star represents, based on their films and other performances, and on media information circulated about them† (430). A change of star image encompasses the sum of ev erything we, as in the audience, affiliate with that star. That means changing theRead MoreAdvertising : Advertising And Advertising1636 Words   |  7 PagesIntroduction Every Advertising campaign main focus is to be cost effective, reach the largest target audience and most importantly should attract new customers.(allbusiess.com) Advertising plays a crucial role for every company regarding the size of the company, it doesn’t matter if the company is big or small an effective and well planned ad campaign can do wonders for the company. â€Å"Effective advertising reaches potential customers and informs them of your products or services. Ideally, advertisingRead MoreThirty years ago, if somebody wanted to listen to music they would have to power up their record or1600 Words   |  7 Pagesdistributing artistic work is as simple as pressing upload. Not only do these methods of media publication allow for low production costs, a meritocracy, as Robb McDaniels, an independent media mogul, calls it, was created (Pham). Instead of stars and famous folks –funded by large companies– competing against each other with expensive advertising (where independent artists did not stand a chance), the quality of artists content is now pitted against each others and as a consequence, any partyRead MoreThe Ownership of Time Warner1478 Words   |  6 Pagesconcentration of the media institution in America is fundamentally anti-democratic. Moreover, In the process of globalisation, people of different countries are becoming â€Å"world audiences†. The demands for media texts produced by these 6 media institutions are increasing. For example, In Hong Kong, most of the foreign films shown in cinema are produced from Hollywood. And the programmes of the popular paid-TV channels are bought from these 6 major media institution such as HBO, ESPN and National geographicRead MoreAsdf Ghjkl Kkkkk2739 Words   |  11 PagesSummary The movie Industry came into being towards the end of the 19th century and it has grown steadily over the years, incorporating several changes in its outfit and presentation. From the French beginnings, to the British influence and then the American dominance after the 2nd world war, the entertainment industry has seen it all. Bollywood, the Hindi-language industry in Mumbai is considered by many to be the heart of the Indian film industry. Although the format of Bollywood films has changed overRead MoreCelebrity Endorsement: Why It Becomes a Trend in Food and Beverages Industry2628 Words   |  11 PagesCELEBRITY ENDORSEMENT: WHY IT BECOMES A TREND IN FOOD AND BEVERAGES INDUSTRY? What is perception definition? How perception can influence the society to believe to consume products? Is it because of their belief on certain human being that we call them celebrities is endorsed with certain product? Why do they belief to the celebrities? Is it the celebrities portray the qualities the society look for associated with the product they endorsed with? Well, by referring to the topic we will discussRead MoreImpact of Celebrity Endorsement on Consumer Buying Behavior with Respect to Soft Drinks8005 Words   |  33 PagesGrand Project on Impact of Celebrity Endorsement on Consumer Buying Behavior with respect to Soft Drinks Prepaid by Guided by Hardik D Jani (Roll no: 35) Prof .Kruti Patel MBA Semester 4 Submitted to S K P I M C S DECLARATION We/ I, hereby, declare that the Comprehensive Project report Project titled, â€Å"Impact of celebrity endorsement on consumer buyingRead MoreEssay on A Brief Biography on Jackie Chan1225 Words   |  5 Pages2000-2005, Chan lent his voice to Jackie Chan Adventure for a cartoon role. Chan came on top of the box office for his third film of the Rush Hour series. He started his film career when he was at the age of eight years old, he appeared with some of his fellow Little Fortunes, in the film Big and Little Wong Tin Bar in the late 1962. Jackie became an actor since his first film â€Å"Little Wong Tin Bar† he then became a Martial-Artist. He became a child actor and after that it was just step-by-step: ChildRead MoreThe Impact Of Digital Media On Modern Society1618 Words   |  7 Pagesbeen massively popular since at least the year 2000 (Newson, Houghton and Patten, 2009, page 3). In other words, blogs have become a form of culture and individual expression, which helps p eople look behind the scene of making fashion, films or any other industry. Let’s start from the beginning. What is the blog and what does it represent? Blog is a term derived from ‘web log’. A blog is a website where information is displayed in date order, with the most recent information at the top of the page  (Newson

No comments:

Post a Comment

Note: Only a member of this blog may post a comment.